How to build a successful presentation team

1.10.12
Build a Successful presentation team

Presentations are still the most common method to convey ideas and messages in business. Analysts present their findings to higher management through presentations. Entrepreneurs pitch their ideas to potential investors through presentations. When it comes to presentation, there is usually a time limit, but there is usually no rules to say that you have to present on your own. In fact, the more successful presentations revolve around a team rather than a single member.

Here's are 3 tips on how to build a successful presentation team

1. Present By Expertise

People would present better if they know the content. Thus, let your team present according to their expertise - For example, the CTO should handle the technology, the CEO handle the commercialization plan, the COO handle the operations section.

2. Order by presentation style

Recognize that everyone has their own presentation style. You would want an enthusiastic speaker to start to get your panel's attention in the beginning. However, it is impossible to get full attention throughout the whole presentation. Order the less exciting presenters in the middle where the content is less important, and finish with an enthusiastic speaker to wrap the presentation.

3. Have a fair mix

A successful presentation team need not have a team of Barack Obamas. In fact, a good mix of exceptional and OK presenters can do a better job. The exceptional presenters can leave a better impression and what they presented will be etched in the panel's mind. Also, a team of mixed gender also seem to prove useful in improving the presentation.

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