Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

How to Optimize your Blogger Title For Search Engine

3.10.12
SEO


Recently I changed over from wordpress to blogger. Previously using wordpress, I was able to get my posts up on the first page of google search. However, emulating a similar style, my posts with blogger fail to make it anywhere near the first page. I suspect that there might be a few reasons behind this, but one of the most obvious was the order of the post title when it appears on google.

Previously while using wordpress, it will show For example 

3 Dos and Don'ts on your First Day of work << Business Trove


In Blogger, it shows
Business Trove: 3 Dos and Don'ts on your First Day of work

Which means, your post might get less picked up and definitely less traffic as your post title will be most relevant to your content than your blog title.


To enact this change, go to template > edit html. 
Locate the code

<title><data:blog.pageTitle/></title>


Replace with the following code:
<b:if cond="data:blog.pageType == &quot;index&quot;">
<title><data:blog.title/></title>
<b:else>
<title><data:blog.pageName/> << <data:blog.title/></title> </b:else></b:if>

And you're done! Now wait a few days for the search engine to recognize the change. 

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SEO starting tips for beginners

27.8.12

Tips on what to do first for SEO 

A very simple advice is to do a Google search for some of the "best practices for SEO". There are about 100+ best practices but by paying attention to the top 5 maybe 10, you'll get the biggest bang.

Key areas are:
- Start with key phrases and keywords you want search engine to find the site.
- Create Content with the words/phrases has some bearing.- Create different pages for different keywords/phrases to avoid dilution i.e if a page has too many meanings, it will be demoted by search engines.- Setup proper meta-tags- Title the pages properly- Get links from other sites (e.g blogs or websites of association or affiliation orgs) using proper link text that matches those keywords.
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